Talking about the weather comes to moot when you start talking about The Weather Channel. The offspring of meteorologist and media entrepeneur - in media, the equivalent of Tyler Perry and Kate Bosworth - in 1982, it followed CNN’s strategy two years prior of “broadcast-un-end”, both bannering a service to provide programming to match the earth’s compulsory spin. Childhood was introduced to a fantastic amount of information, much as our generation was interrupted by the internet and all its intensities.
With internet, The Weather Channel is in a much different situation now than CNN in that news events require a team of folks to be on site, listen, ask, perceive, process and distill the situation in a way to require a human to still be the communication’s medium. Weather, however, has become a vale of technologically-prescribed algorithms, programs receiving from a stock of who knows how many modules precise and widespread, a network centralized and computed without the need for meteorologists. Workers at this network-driven Weather Channel are not weathermen but programmers, refining their bits not to meet the need for weather forecasts, but simply more weather, the result of users’ consumption electric. So may many meteorolgists join in the death from an Internet’s fantastic ash cloud.
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